Businesses need different things at different stages and sizes: The focus for a start-up is not exactly the same as the focus or key needs as a scale up and is different again to a mature enterprise organization.
If a CRO is defined as owning the ‘end to end responsibility for revenue including sales, marketing, and customer success’, it begs the question – does a start-up with <10M in ARR need a CRO?
We will be covering this topic at our CRO Connected Roundtable on December 8 from 10:30 – 11:30 am GMT where those in the know will take sides in our Oxford Debate on ’Start’ups with <10M ARR do NOT need a CRO.’
Register to join here